Baozun Inc. (BZUN) Gross margin 2016–2025
Baozun Inc. (BZUN) gross margin by fiscal year — reported gross profit divided by reported revenue.
74.1%FY2025 · since FY2016: 43.3% → 74.1%
| Fiscal year | Value | YoY |
|---|---|---|
| FY2025 | 74.1% | +0.4 pp |
| FY2024 | 73.7% | +1.1 pp |
| FY2023 | 72.7% | -0.5 pp |
| FY2022 | 73.1% | +8.0 pp |
| FY2021 | 65.1% | +2.7 pp |
| FY2020 | 62.4% | +0.5 pp |
| FY2019 | 61.9% | -0.4 pp |
| FY2018 | 62.3% | +8.5 pp |
| FY2017 | 53.8% | +10.5 pp |
| FY2016 | 43.3% | — |
Gross margin = reported gross profit ÷ reported revenue for the same fiscal year.
Source: SEC XBRL filings · For reference only · Not investment advice