Baidu, Inc. (BIDU) Return on equity 2016–2025
Baidu, Inc. (BIDU) return on equity by fiscal year — reported net income divided by year-end shareholders’ equity.
2.1%FY2025 · since FY2016: 12.6% → 2.1%
| Fiscal year | Value | YoY |
|---|---|---|
| FY2025 | 2.1% | -6.9 pp |
| FY2024 | 9.0% | +0.7 pp |
| FY2023 | 8.3% | +5.0 pp |
| FY2022 | 3.4% | -1.5 pp |
| FY2021 | 4.8% | -7.5 pp |
| FY2020 | 12.3% | +11.0 pp |
| FY2019 | 1.3% | -15.7 pp |
| FY2018 | 16.9% | +1.1 pp |
| FY2017 | 15.9% | +3.3 pp |
| FY2016 | 12.6% | — |
ROE = reported net income ÷ reported year-end shareholders’ equity for the same fiscal year. Heavy buybacks shrink equity and can push ROE very high (or negative-equity years drop out).
Source: SEC XBRL filings · For reference only · Not investment advice
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